Sunday, December 10, 2023

National Peanut Month is almost over — but local peanut stores are still celebrating

(Courtesy of Whitley’s Peanut Factory)
(Courtesy of Whitley’s Peanut Factory)

National Peanut Month may almost be over, but some local peanut stores are still celebrating.

Williamsburg-area peanut stores, including the Peanut Shop and Whitley’s Peanut Factory, have had promotions and sales all month long

Whitley’s spokeswoman Victoria Revell said National Peanut Month is the company’s “Super Bowl.”

“It’s a time of year we look forward to because we can give back to our customers by giving promotions and celebrating peanuts which is what our company is founded on,” Revell said.

Whitley’s is giving 10 percent off on all online and phone orders, as well as a free half-pound tub of milk chocolate-covered Virginia Peanuts.

The Peanut Shop is offering all products at 25 percent off.

All deals end March 31.

Revell said there is a much higher demand for peanuts during National Peanut Month because the company offers promotions.

According to Peanut Shop and Smithfield Foods spokesman Thomas Darden, the company sees a 25-percent lift in March sales compared to January and February.

“It’s sort of ironic that National Peanut Month is in March, when no peanuts are being grown,” Darden said. “But we’d like to think our sales increase is due to National Peanut Month — or the lead-up to Easter.”

Both companies also send National Peanut Month catalogs to their customers.

Time hasn’t run out yet: Visit Whitley’s Peanut Factory online or at 1351 Richmond Road in Williamsburg.

Visit the Peanut Shop online or at  414 Prince George St. in Williamsburg.

Sarah Fearing
Sarah Fearing
Sarah Fearing is the Assistant Editor at WYDaily. Sarah was born in the state of Maine, grew up along the coast, and attended college at the University of Maine at Orono. Sarah left Maine in October 2015 when she was offered a job at a newspaper in West Point, Va. Courts, crime, public safety and civil rights are among Sarah’s favorite topics to cover. She currently covers those topics in Williamsburg, James City County and York County. Sarah has been recognized by other news organizations, state agencies and civic groups for her coverage of a failing fire-rescue system, an aging agriculture industry and lack of oversight in horse rescue groups. In her free time, Sarah enjoys lazing around with her two cats, Salazar and Ruth, drinking copious amounts of coffee and driving places in her white truck.

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