Saturday, June 6, 2026

National Frozen Custard Day is a thing and Rita’s is celebrating it with 99 cent cones

It’s National Frozen Custard Day and Rita’s Italian Ice is celebrating nationwide by offering a kids size frozen custard for 99 cents. (Courtesy Rita's Italian Ice)
It’s National Frozen Custard Day and Rita’s Italian Ice is celebrating nationwide by offering a kids size frozen custard for 99 cents. (Courtesy Rita’s Italian Ice)

Add Aug. 8 to the list of lesser known holidays.

It’s National Frozen Custard Day and Rita’s Italian Ice is celebrating nationwide by offering a kids size frozen custard for 99 cents.

“Frozen Custard has been at the core of our business since it was added to our menu more than 25 years ago,” Phyllis Savar Levy, the chain’s chief marketing officer said in a press release. “We’re focusing on what our guests know and love about us – deliciously unique products.”

The offer is available at all locations nationwide. One per customer per visit. 

Virginia Beach locations include:

4640 Shore Drive, Suite 111
Open from noon to 10 p.m.

5256 Providence Road, Suite B
Open from noon to 10 p.m.

To find another location near you, visit Rita’s website.

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