Wednesday, November 29, 2023

Heads up: Earth Fare set to reopen in Midtown Row

(WYDaily file)
(WYDaily file)

Fans of Earth Fare will be pleased to know the Williamsburg location will finally be reopening this fall.

Earth Fare, located in Midtown Row, closed in February after the company filed for chapter 11 bankruptcy. 

But since then a community of Earth Fare fans have come out of the woodwork to express their love for the store in hopes that it would return to the area. 

Multiple locations of the franchise in recent months have been bought by a group of investors, including Dennis Hulsing and former co-owner Randy Talley. The investor group has slowly been reopening various locations and Talley even visited the Williamsburg location in the spring to consider reopening, he said during an interview in March.

Broad Street Realty, which owns the space, announced Tuesday that Earth Fare would be reopening in Williamsburg.

“Having an organic grocery offering has always been an important part of our vision for Midtown Row and the type of experience we are trying to create here,” said Michael Jacoby, CEO of Broad Street Realty, in a news release.

There is not an official opening date for the location but current plans are looking toward a fall reopening. 

Hulsing is committed to preserving the best aspects of Earth Fare’s legacy and growing the brand throughout the southeast region, according to a news release.

Mike Cianciarulo, former president of Earth Fare, and David Isinghood, a former leader of Whole Foods, have been hired to spearhead the new southeastern venture.

Williamsburg is just one of multiple Earth Fare locations set to reopen in the region this year, but it is also a focal piece for Midtown Row, which will feature a new 240-unit apartment complex in the coming years.

“We are really looking forward to coming back to Williamsburg,” Hulsing said in the news release. “The support from [the] Community and the charge [led] by local team members, advocating for this location, was so impressive.”


Alexa Doiron
Alexa Doiron
Alexa Doiron is a multimedia reporter for WYDaily. She graduated from Roanoke College and is currently working on a master’s degree in English at Virginia Commonwealth University. Alexa was born and raised in Williamsburg and enjoys writing stories about local flair. She began her career in journalism at the Warhill High School newspaper and, eight years later, still loves it. After working as a news editor in Blacksburg, Va., Alexa missed Williamsburg and decided to come back home. In her free time, she enjoys reading Jane Austen and playing with her puppy, Poe. Alexa can be reached at

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