Saturday, July 20, 2024

If you’re a VPPSA recycling customer, you’re now eligible for some additional perks. Here’s how it works

(WYDaily/File photo)
(WYDaily/File photo)

This year, many recycling customers in the Historic Triangle faced a tough decision: opt out of recycling service or pay an increased fee each month to continue having recyclables picked up at the curb.

Williamsburg residents managed to avoid an increase in fees, but James City County and York County customers saw an increase in their cost to recycling, thanks in part to China reducing the amount of U.S. recyclable material it accepted.

Now, residents who are recycling customers throughout the Virginia Peninsula Public Service Authority’s coverage area are eligible to get some rewards to incentivize recycling.

On Monday, Chesapeake-based VERDE announced its Recycling Perks program would now be available to VPPSA customers in York and James City counties, as well as the cities of Williamsburg and Poquoson.

“Each time they recycle they’ll earn points that they can use to get discounts from businesses that participate in the program — the vast majority of which are local businesses that residents know and trust,” VERDE wrote in a news release.

The program launched Tuesday.

Residents can receive rewards for up to $25 per month by simply recycling, according to the news release. Every time the customer’s recycling is picked up curbside, they earn 50 points on their rewards account, which is accessed online.

The program requires households to sign up their address to get the points. New members will receive 100 points for signing up.

Those points then earn savings at local partner businesses, such as Edible Arrangements, Revolution Golf and Grille, Victorious Images, No Limit Auto and more.

The frequently asked questions section on the Recycling Perks website says customers receive points automatically if their recycling bin is emptied at the curb, but doesn’t specify whether those customers’ bins are checked to ensure they are recycling the proper items.

RELATED STORY: Plastic is washing up on the shores of the Historic Triangle and recycling isn’t necessarily helping. Here’s why

VPPSA officials were not immediately available to provide additional information on the new program. 

The Recycling Perks program first started in 2011 as a partnership with TFC Recycling, according to VERDE’s “About us” page.

Tidewater Fibre Corp., known as TFC Recycling, is the new contracted recycling provider through the VPPSA. The previous contractor was County Waste, but the authority switched to TFC Recycling after new contract negotiations showed TFC could provide a lower cost.

Despite the negotiations, York County residents have faced a $7 monthly increase on their recycling bills. James City County residents used to receive the service for free, but now pay $7 per month.

RELATED STORY: Residents across the Peninsula will see a significant spike in recycling bills

Sarah Fearing
Sarah Fearing
Sarah Fearing is the Assistant Editor at WYDaily. Sarah was born in the state of Maine, grew up along the coast, and attended college at the University of Maine at Orono. Sarah left Maine in October 2015 when she was offered a job at a newspaper in West Point, Va. Courts, crime, public safety and civil rights are among Sarah’s favorite topics to cover. She currently covers those topics in Williamsburg, James City County and York County. Sarah has been recognized by other news organizations, state agencies and civic groups for her coverage of a failing fire-rescue system, an aging agriculture industry and lack of oversight in horse rescue groups. In her free time, Sarah enjoys lazing around with her two cats, Salazar and Ruth, drinking copious amounts of coffee and driving places in her white truck.

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