
WILLIAMSBURG — Seattle-based fashion retailer Nordstrom Inc. has announced plans to open a new Nordstrom Rack in Williamsburg in fall 2026.
“We look forward to being a part of the Williamsburg community and serving our customers with an amazing offering of great brands at great prices,” said Gemma Lionello, President of Nordstrom Rack. “We’re excited to grow our footprint in the Norfolk market and introduce new customers to the Nordstrom experience.”
Lionello added that at this location, “customers will be able to take advantage of our convenient services such as online order pick up from both Nordstrom.com and NordstromRack.com, and they can make returns easily.”
According to the company, the 25,000 square-foot store will be located at Settlers Market, a popular shopping center that includes Michaels Arts & Crafts, Ulta Beauty, Five Below, Trader Joe’s, World Market and HomeGoods.
“We are excited to welcome Nordstrom Rack to Settler’s Marketplace in Williamsburg,” said property management. “This fantastic addition not only reflects our long-term commitment to the vibrant community of Williamsburg but also enhances the shopping experience for our customers. We can’t wait for our guests to enjoy the Nordstrom Rack experience and look forward to seeing how it will elevate our already diverse retail mix.”
Nordstrom Rack is the off-price retail division of Nordstrom Inc. and offers customers up to 70% off on-trend apparel, accessories, beauty products, home decor and shoes from many of the top brands sold at Nordstrom stores, according to the company. It also offers core services like online order pickup for Nordstrom.com and NordstromRack.com, easy returns and alterations at select stores. Nordstrom Rack is the largest source of new customers to Nordstrom, it added.
This company currently operates two Nordstrom stores and seven Nordstrom Rack stores in Virginia, generating more than 1,000 jobs statewide, it said.

