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A new baked goods store is opening on Richmond Road in the City of Williamsburg.
Daily Donut, a café and bakery specializing in doughnuts and other baked goods, is opening to the public next week at 1425 Richmond Road, adjacent to Chipotle Mexican Grill.
Owner Rocco Colafrancesco said the store had been producing baked goods for wholesale for several weeks, but had not been open to the public. He said a soft opening of the store was planned for Monday.
Colafrancesco, the owner of Rocco’s Smokehouse on Bypass Road, said opening Daily Donut is the fulfillment of a lifelong dream.
“I’ve always wanted to open a doughnut shop,” he said. “Doughnuts happen to be hot right now, too.”
While opening the shop was a longtime goal, Colafrancesco said plans for what would become Daily Donut had been in the works for about a year.
Daily Donut is the second baked goods store to consider the location at 1425 Richmond Road.
Richmond-based Billy Bread Bakery announced plans to open a location in Williamsburg in August 2014, but abandoned expansion plans by December of that year.
With Billy Bread’s withdrawal, Colafrancesco leased the space in the building, which is owned by Sal’s by Victor owner Victor Minichiello.
Colafrancesco said the location was a good place to open a new business.
“It’s almost in the center of town,” he said. “You have a timeshare across the street; it’s really near the center of business in Williamsburg.”
Colafrancesco said the store would have indoor and outdoor seating available for patrons, but would be geared toward customers looking for quick service.
“People are going to stop by and pick up a dozen doughnuts on the way to work,” he said.
Colafrancesco also said the store would have an expanded menu beyond the traditional doughnuts, including breakfast wraps, salads and pies.
The store’s operating hours will be 6 a.m. to 2 p.m. daily.
Daily Donut is the second bakery to open on Richmond Road in the last year. La Pâtisserie opened at 1673 Richmond Road in June 2014.