Visitors to downtown Williamsburg might have noticed a series of new additions throughout the area — colorful, life-sized sculptures of bicycles and cyclists.
The sculptures are part of Las Bicicletas, a traveling art exhibit based on works by Mexican sculptor Gilberto Aceves Navarro. Forty of the sculptures will be on display around Williamsburg and at Riverwalk in Yorktown throughout the summer before traveling to Chicago.
Williamsburg Director of Economic Development Michele DeWitt said initial public reaction to the sculptures have been positive.
“People are taking selfies with them,” DeWitt said. “Everywhere we put them, businesses nearby are asking us to put in more.”
As part of the exhibit, the city is crafting an audio tour, accessible through the Williamsburg Wayfinder app, along with a hashtag campaign — #RideWithArt — and encourages visitors to snap their own photos and posting to social media using the hashtag.
DeWitt said the city hoped enough businesses would sponsor the sculptures to be able to purchase some and keep them on display in Williamsburg permanently.
About 20 of the sculptures have been installed so far, with another 20 coming over the next few weeks. A map of the sculptures’ locations is available on the Williamsburg Economic Development Authority’s Facebook page.